Sales and Client Engagement

Are you looking to grow your sales team? Do you need farmers or hunters?

Depending on the business, inside sales roles will generally require the person to be a “farmer” focused on building and managing existing business/relationships, while an outside sales role will generally be focused on generating new business.

Experienced Business DNA coaches and consultants can map holes in your org chart to behavioral benchmarks and provide a path to attract the applicants you need to grow your sales and increase client engagement. Once you have a strategic plan to fill your needs, behavioral insights are then applied throughout the hiring, onboarding, and talent development processes in order to grow your sales team into being highly functioning.

We can help you determine if you need the qualities of a hunter like:

  • Making quick decisions
  • Influencing
  • Negotiating
  • Working Independently

Or do you need more of a farmer?

  • Empathetic listener
  • Working collaboratively
  • Supportive and patient
  • Follows through

Each environment is unique, and your team may need a different combination of traits.  Our platform leverages over 1,000 different industry benchmarks and can be configured for any organization. Let’s chat.

What is your firm’s annual loss due to behavioral differences?

Research shows a 60% sales engagement black hole exists which is caused by behavioral differences between a sales team and their prospects.
Read how to close the gap.

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The best way to learn more about Business DNA is to identify your own.

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Book a 15-minute call with our team to discuss how to optimize your process of identifying and hiring superstars for your sales team.

Outside Sales Report

A Hire to Retire Solution for Growing Teams

Business DNA delivers a range of solutions to identify the needs of your sales team, attract top talent, and engage them so that they don’t leave. It’s the Business DNA hire to retire model.

Learn more about the Business DNA Sales & Client Engagement Solutions: